Working with Dardo from New York
Dardo is a three-person design studio in Bogotá, Colombia, led by its founder, Nicolás Cerón. We work with companies in New York remotely: there is no Dardo office in New York. Calls happen on video, in English or Spanish, and everything we agree goes into a written proposal.
Bogotá keeps UTC−5 all year, with no daylight saving time. New York is on the same clock as Bogotá in January and 1 hour ahead of Bogotá in July, so a nine-to-five day in New York shares 7–8 working hours with a nine-to-five day in Bogotá.
A project starts with a brief through the contact form, by email to hello@dardo.studio or on WhatsApp. Nicolás replies within one business day with the questions that set the scope. The proposal that follows lists the scope, deliverables, assumptions, exclusions, payment stages, a timeline and the people doing the work, by name.
Quotes typically come in at about half of what comparable US and Canadian studios charge for the same scope. Pricing explains how a quote is built.
What a product launch video project includes
A launch video project covers the story, the motion and every file the launch needs. The proposal says which of these are in scope and who supplies screens, copy, access to a staging build and approvals.
- A script and storyboard written from your product's real screens and states
- Motion built in code from your interface, or recorded from the live product
- Typography and on-screen text in your brand, readable with the sound off
- Sound: music and effects, and a voice-over when the story needs one
- A master, plus cuts for each aspect ratio, length and language
- Captions, posters and export notes for your site, social feeds, ads and app stores
The motion design service page has the full scope, the process and the questions buyers ask.
Work you can check
Projects from 2026, each with its published result:
- Janus Observatory (Science / Interactive storytelling, 2026). −47.9% 3D models: 8.2 MB instead of 15.8 MB.
- Hyper (AI / Customer intelligence, 2026). USD 10 per customer research report on hypers.dev.
- Gissi (Education / Music & arts, 2026). 34 → 416 Google clicks: 3 months before, 9 days after relaunch.
- superame.lol (Community / Digital products, 2026). 17 currencies in Spanish, Portuguese and English.
- Shiimain (Public data / Territorial intelligence, 2026). 4 days to build, 27 to 30 May 2026.
None of these clients is in New York. They are the projects we can show, with their numbers.
Questions before you choose
Does Dardo have an office in New York?
No. Dardo is a three-person studio in Bogotá, Colombia, and works with companies in New York remotely, on video calls, in English or Spanish.
What is the time difference between New York and Bogotá?
New York is on the same clock as Bogotá in January and 1 hour ahead of Bogotá in July. Bogotá keeps UTC−5 all year, so a nine-to-five day in New York shares 7–8 working hours with ours.
How much does motion design cost with Dardo?
Each project is quoted by scope in an itemized written proposal in US dollars, with no minimum budget.
How much does a product launch video cost?
It depends on the length, the number of scenes, whether the motion is built in code or recorded from the product, the sound and voice-over, and how many versions you need. We haven't published a price for this service: we quote after a first conversation, with script, production, sound and versions on separate lines you can compare with other quotes.
How long should a product launch video be?
As long as the place it plays allows. App Store previews run 15 to 30 seconds, LinkedIn recommends 15 to 30 seconds for its feed placements, and Google Play may autoplay the first 30 seconds muted. Superame's commercial runs 28.8 seconds. One storyboard can plan a short cut for feeds and a longer one for the landing page from the same scenes.
Sources & further reading
Sources behind this page, with further detail from the original publishers.