Founder of Dardo
Nicolás Cerón founded Dardo in Bogotá, Colombia, in 2026. Dardo is a team of three that designs and builds brands, websites and digital products for teams in the United States and Latin America, working in English and Spanish.
Clients work directly with him and the people designing and building their project: there is no account layer in between. He sets the scope and the written proposal for each project and reviews the work before it ships.
Published work
These are the projects Dardo has published as case studies, each with its scope and evidence:
- A medio tono: naming, web design, development and SEO for a music school in Bogotá and online
- Janus Observatory: ten 3D worlds and an interactive atlas that still work without WebGL
- Hyper: a scroll-driven story for an AI customer-intelligence product
- Superame: a public ranking product with verified payments
- Shiimain: a public-data interface for La Guajira, Colombia
Writing
He writes Dardo's articles on migrations, search and AI visibility, and buying a website. A selection:
- How to show up in AI answers in 2026
- What an agent-ready website needs
- Website migration SEO checklist
- WordPress or a custom website?
- How to compare web design studios
All articles are on the Dardo blog.
How to reach him
To discuss a project, send a brief through the contact page: it reaches him directly, and the reply comes from the people who would do the work. You can also find him on LinkedIn.