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Launch & operations

The website launch checklist: follow the whole journey

A successful deployment does not prove that a visitor can complete the task. Acceptance should follow the journey from arrival to the final receipt or destination.

01

Check the public version

Open the actual domain on desktop and mobile. Check the primary navigation, key landing pages, images, downloads and language links. Test a nonexistent URL so you know the site returns a useful error page instead of a misleading success.

02

Verify the destination

A form animation is not evidence that an inquiry arrived. Use an authorized test and check the receiving inbox or system. For email links, check the address and prepared message; opening an email application is not the same as sending the email.

03

Make operations repeatable

Document how to edit a page, publish a change and restore a previous version. Record who owns each external account. Keep a launch checklist with evidence so future changes can be checked against the same practical standard.

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